Leading distributor of Korean beauty

Beautyko Import Ltd is the leading K-Beauty distributor in both B2B and B2C markets in Finland. We focus on distributing the best Korean beauty brands in the Nordic and Baltic region. Our distribution territory includes Northern Europe & Baltics region. We work with various retailers from smaller K-Beauty boutiques to some of the biggest supermarket chains in the Nordics and high-end department stores.

Our team has years of experience in fast-moving consumer goods, retail and marketing to ensure great sales numbers for your brand. Due to active marketing, we have managed to exceed sales estimates by 202%.

In January 2021 we acquired Bearel Oy. Bearel.fi is the biggest K-Beauty e-commerce in Finland and has exclusive rights to four brands in Finland. The acquisition of Bearel strengthened our position in the B2C sector, making us the leading K-Beauty distributor.

Our K-Beauty brands

Our hand-picked brand portfolio offers the best of K-Beauty.

cosrx suomi

COSRX is known worldwide for its skincare products and is one of the best selling Korean skincare brands.

Smuuti Skin - Feed

Smuuti Skin is our own K-Beauty brand, launching in January 2023 in over 70 retail stores.

Etude suomi

Cult-favourite Etude is known for their popular Soonjung -skincare line for sensitive and irritated skin.

A breath of fresh air in the cosmetics industry

Beautyko Import Group's strategy is to be a pioneer in the cosmetics industry. We are a fresh breeze in the cosmetics industry with interesting and relevant K-Beauty brands.